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Rural-focused web company, launched

onlineWords PR - 2001-03-22

isledesign, a new web development company with a strong focus on enabling small rural companies to enter e-commerce, has been launched on the Isle of Scalpay in the Western Isles of Scotland.

Run by award-winning web designer, Alan Macleod, isledesign ( aims to be a 'one-stop shop' for small companies in rural areas to make their web presence a success.

Promising a tailor-made service, isledesign is offering a range of options for companies either making their first tentative steps onto the web or wishing to enhance their existing website.

Said Alan: "Most companies are now taking a far more mature approach to their ecommerce ventures. It is important that all the elements are in place to ensure maximum benefit is returned from the investment. A cornerstone of isledesign is discussing fully with customers all the options available and coming up with the package that best suits their budget and their business needs."

Using products by leading e-commerce technology vendors, Web Fusion and Worldpay, isledesign can ensure a slick online transaction process coupled with attractive web design.

Added Alan: "The Western Isles is quite rightly earning a reputation for internet excellence, and consequently enjoys a high level of computer and web usage. There are many companies in the islands and further afield who are either not using the web at all as a marketing tool, or are not maximising its potential. Here in the Western Isles, we may be a tightly-defined geographic area, but the opportunity is there for local business to compete more effectively both on an island level and on a much wider stage through the web. And the same holds true for small businesses across the UK."

"Businesses in rural areas will be left behind if the situation remains where it is cheaper for their customers to order goods online than make the return bus or car trip to reach their local shops. Small businesses should be looking seriously at how they can use the web to not only win new customers but retain those they have on their own doorstep."

For more details on isledesign web packages visit or call Alan on 01859 540285.